As an analyst we are used to work with data every single day. we have no problems “reading” data and understand what they tell us. but is it the same for the stakeholders we send our dashboards? People are normally not used to read numbers alone, we prefer reading real Read more…
Creating a dashboards is always like telling a story to the stakeholder. By adding some charts, tables and other visualization to a dashboard you can guide the reader through the data. Try to arrange the tables and charts on a dashboard in a way that similar topics are grouped together. Read more…
One of the big challenges an analyst faces during the work is the overwhelming amount of data each analytics tool collects from the visitors. Even a simple implementation and some traffic on the page can already lead to quite a variety of different data points. And when the analysts starts Read more…
Let’s introduce the 2-20-200 principal to you. I first read about it from Marco Hassler in his book «Web Analytics». It tells you to build dashboards in a way that you can see the overall situation in 2 sec, Identify the problematic areas in 20s and Recognize the precise reasons Read more…
We as analysts do have our preferences, but do they fit to the business? Again talk to the stakeholders and ask them what suits them best. We have so many ways to deliver data. Urs and I love to deliver in/out of Workspace. So many possibilities in there to calculate, Read more…
Empathy at one hand means to read between the lines, at the other hand it also means to reflect an understanding in the dashboards, in using their words and language to name metrics, dimensions and describe data. Let’s explain the empathy map to you. The empathy map was created as Read more…
When we talk about Dashboards we should always talk with the stakeholders. Do talk about goals and strategy, understand their business and what they want to achieve. As Analysts we could mainly work in every business, if there is an online part. But we always should know what we are working Read more…